At Chicken of the Sea, we pride ourselves on our long-standing commitment to operating a socially and environmentally responsible business. We realize that our sustainability obligations don’t end when the seafood is caught, but extend all the way through the processing, packaging, and delivery to our customers.
Committed to Our Oceans
Our vision is for an industry that respects the oceans and protects marine life, offers safe employment for millions of people around the world, supports the development of coastal communities and continues to provide a safe, affordable and healthy food source for a global population well into the future.
Read Our Statement
Commitment to Sustainability
We work with our industry peers, environmental advocates and scientists to ensure that our suppliers’ fishing practices protect ocean stocks for decades to come. We also believe that our success as a business is dependent on the goodwill and support of our employees, our vendors and our communities. At the core of it all, we place the highest priority on delivering delicious, nutritious, and safe food to our consumers and retail partners. Read our Sustainability FAQs for more details.
Commitment to Transparency
We believe that sharing our sustainability story–including a balanced look at our strengths and weaknesses–is a core element of our sustainability strategy. For that reason, we are committed to tracking and publicly reporting our environmental and social impacts in an annual sustainability report. Read our most recent report on sustainability, published in May 2015.
Responsible Fishing Practices
Our commitment to environmental responsibility starts at the beginning of our product life cycle when the fish is caught. Learn more about our focus to improve and protect the creatures that call the ocean their home by reading about our partners, our dolphin-safe policy and our shark finning policy.
As a founding member of the International Seafood Sustainability Foundation (ISSF), Chicken of the Sea strongly supports all of the foundation’s initiatives. One of ISSF’s critical initiatives is to promote responsible and sustainable tuna fisheries through the ProActive Vessel Register (PVR). Chicken of the Sea has made a strong commitment to increase the amount of fish that we source from vessels that are part of the PVR. We continue to increase our sourcing from these vessels and will continue to provide transparency on our progress through our annual sustainability report. Specifically, we commit to:
- Work with our suppliers to make sure that they are providing us with an increasing amount of supply from vessels on the PVR
- Directly engage our suppliers and boat owners and encourage them to partner with us by joining the PVR
- Implement an internal program to review and monitor our progress, and find innovative ways to increase our sourcing from vessels listed on the PVR
- We purchased 27% of our tuna raw materials from ISSF’s PVR listed vessels.
- 48.3% of purse seine vessels we received fish from were from ISSF’s PVR listed vessels.
Our commitment to environmental responsibility starts at the beginning of our product life cycle when the fish is caught. We do this through our membership in the International Seafood Sustainability Foundation, our partnership with the World Wildlife Fund (WWF) and our fishing methods.
International Seafood Sustainability Foundation
We are co-founding members of the International Seafood Sustainability Foundation (ISSF), a global coalition of scientists, industry leaders and environmental advocates dedicated to the long-term conservation and sustainable use of tuna stocks, reducing bycatch and promoting ecosystem health. Along with other industry leaders, we use ISSF research, policy positions and guidance to determine standards for tuna harvesting practices. For more information, visit http://iss-foundation.org/.
World Wildlife Fund (WWF)
For 50 years, WWF has been protecting the future of nature. The world’s leading conservation organization, WWF works in 100 countries and is supported by 1.2 million members in the United States and close to 5 million globally. WWF's unique way of working combines global reach with a foundation in science, involves action at every level from local to global, and ensures the delivery of innovative solutions that meet the needs of both people and nature. The WWF helped to found the ISSF in 2009 and has since partnered with Chicken of the Sea on long-term conservation methods. For more information, visit http://www.worldwildlife.org.
Chicken of the Sea® implemented "The Mermaid Cares" dolphin-safe policy in April 1990 and is among the industry’s leaders in implementing programs to prevent accidental dolphin mortality. All tuna purchased, processed and sold by Chicken of the Sea is dolphin-safe... period! There is no flexibility in our policy. All the suppliers of our raw tuna and all suppliers of finished goods must be 100% dolphin-safe. None of the tuna we purchase is caught in association with dolphins. Our commitment to help solve the dolphin mortality problem has been long-standing, and we at Chicken of the Sea can truly say, "The Mermaid Cares."
Prohibition on Shark Finning
Chicken of the Sea has recently adopted a policy that officially prohibits the practice of shark finning on board vessels that supply our catch. As a responsible member of the maritime community, we will not transact business with any vessel that has been identified by a Regional Fisheries Management Organization (RFMO) or national authority to have practiced shark finning or fails to publicly disclose its policy banning shark finning or fails to enforce such a policy. Read our complete policy against shark finning.
Product Quality and Nutrition
Our products are healthy, nutritious and an important part of a balanced diet. We encourage you to learn more about our product responsibility in our 2011 report, mercury in seafood and the health benefits of eating seafood as part of a regular diet.
We are committed to pushing our commitment to environmental and social responsibility back through the supply chain. To do that, we are focusing first on setting clear expectations with suppliers and backing that up with systems to identify and remediate concerns.
Business Ethics and Labor Code of Conduct
In November 2015, we introduced a new, more stringent Business Ethics and Labor Code of Conduct with a higher level of accountability and transparency throughout our supply chain. The code is built on 12 fundamental principles designed to reinforce a culture of integrity and is aligned with the United Nations Global Compact principles of basic responsibilities to people and upholding their basic rights. Like its 2013 predecessor, the new code has a zero tolerance policy for human rights abuses in the supply chain. Read the Code of Conduct.
Vendor Evaluations, Audits, and Verification
We have a robust vendor evaluation, auditing and verification process that applies to all suppliers that provide input on our product and its packaging. The evaluation looks at issues of quality, capacity, compliance and good business practices. Since 2012, we have engaged independent experts to audit our key suppliers and support them in improving social and environmental sustainability policies, practices, and performance. Results from these audits have helped us to identify key risks and opportunities to improve sustainability and protect labor rights across our supplier base.
Preventing Slavery and Human Trafficking in Our Supply Chain
The California Transparency in Supply Chains Act (the "TSCA") requires certain companies in California to publicly disclose their efforts to eradicate slavery and human trafficking from their direct supply chain for goods offered for sale. Learn more about our efforts on supply chain traceability.