SAN DIEGO – Nov. 6, 2007 – Shue Wing Chan, former executive director and chief financial officer of Thai Union Frozen Products PCL — the leading producer and exporter of frozen and canned seafood in Thailand — is bringing his global expertise to Chicken of the Sea International as its newest president and CEO.

Thai Union Frozen Products is the parent company of Thai Union International, of which Chicken of the Sea is a subsidiary.

“Having worked in the seafood industry in numerous sales, marketing and financial positions for more than 13 years, Shue Wing brings unparalleled industry expertise that can be applied to the continued growth of the Chicken of the Sea brand,” said Thiraphong Chansiri, president of Thai Union Frozen Products. “Chicken of the Sea has a long history of innovation and providing products that meet consumers’ ever-increasing demand for quality, healthy and convenient seafood, and Shue Wing will continue this tradition.”

Chan said Chicken of the Sea has a strong foundation on which to build.

“The strength and quality of the Chicken of the Sea brand and its sales, marketing and management teams, coupled with the infrastructure of Thai Union, poise our company for continued growth, and I look forward to building upon these factors,” said Chan.

Chan replaces John Signorino, who announced his resignation Oct. 31, citing intentions to travel and spend time with family.  Signorino stated he is pleased to transition the business to Chan, with whom he has worked with over the last three years.

“Shue Wing’s integrity and years of experience in the seafood business qualify him for this position,” said Signorino.

“Under Signorino’s leadership, the Chicken of the Sea brand had a concentrated effort to increase sales, introduce new products, build the brand and educate consumers about the health benefits of Chicken of the Sea products. For this and his other efforts, we thank him,” said Chansiri.

In his role as executive director and chief financial officer at Thai Union Frozen Products, Chan managed overall business development and financial operations, including day-to-day matters related to financial administration and business performance. He was responsible for managing the development and implementation of business plans and financial strategies for the expansion of Thai Union Frozen Products’ business.  In addition, Chan communicated with shareholders, fund managers and security analysts on the company’s strategy, policy and performance.

Chan obtained his bachelor’s degree in finance from Oregon State University (1994) and his master’s degree in business administration from Bangkok University (1998).

A seafood category leader, Chicken of the Sea provides a variety of shelf-stable seafood products, including tuna, salmon, crab, shrimp, oysters, clams, mackerel and sardines.  The Chicken of the Sea brand and famous Mermaid icon are among the most recognized brands in America. For more information on Chicken of the Sea, visit ChickenOfTheSea.com.